What was the "Psychic Friends Network," and why did it shut down?
The "Psychic Friends Network" was a popular telephone-based psychic reading service that gained fame in the 1990s through infomercials and celebrity endorsements. Viewers could call a toll-free number and speak with a "psychic advisor" for guidance on love, career, and life questions.
The network became a pop culture phenomenon, with singer Dionne Warwick famously serving as its spokesperson. Despite its popularity, critics questioned the legitimacy of the readings and raised concerns about high call charges and scripted answers.
๐ Rise to Fame
Through aggressive marketing and 24/7 commercials, the Psychic Friends Network reached millions of viewers and made psychic readings more mainstream.
๐ Controversies and Decline
Accusations of financial exploitation, customer dissatisfaction, and increasing skepticism contributed to the networkโs loss of credibility.
๐ธ Bankruptcy and Closure
In 1998, the Psychic Friends Network filed for bankruptcy, citing over $26 million in debt. The publicโs interest had shifted, and trust had eroded.
๐ฎ Cultural Impact
Despite its fall, the network played a key role in shaping modern psychic entertainment and inspired many online versions that followed.
Celebrity Endorsements
Learn how stars like Dionne Warwick promoted psychic services to millions.
Read more โ1990s Psychic Craze
Explore how psychic hotlines exploded in popularity during the 90s.
Read more โScams or Spiritual Help?
Understand the debate around authenticity and business ethics.
Read more โEvolution to Online Platforms
See how the psychic reading world moved from phones to the web.
Read more โ